A few months after Donald Trump announced his bid for the presidency, I was among a small group of pundits who had been predicting that the Republican nominee would do well enough to win the nomination.
Trump had a commanding lead in the polls, and he was also the presumptive Republican nominee in the popular vote.
But Trump had also been dogged by accusations of misogyny, a pattern that was repeated throughout the primary season, as well as by a series of sexual-harassment allegations that were later disproved.
What was the best strategy for an insurgent campaign?
This year, with a relatively narrow path to victory, we decided to take a look at the three best ways to run for president.
In the end, we concluded that the only way to win a general election is to win an uncontested primary.
But before we get into that, let’s take a closer look at how the 2016 campaign unfolded.